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NHS x Playmetric

NHS x BABYLON HEALTH

Pocko welcomed an exciting project with NHS and Playmetric which released this month!

NHS’s new online app services lets patients access health care advice even in the least accessible times; ideals for students or if you’re just needing advice in the middle of the night!

Colin Bigelow AKA Playmetric worked on promotional material which will be advertised all around the UK. Colin's charming characters were seen across paid digital advertisements on social media and Spotify in order to target students going back to Uni! Look out for them on social media and around Spotify!

Playmetric illustrated charismatic social assets for Babylon Health’s new app in conjunction with the NHS!

Tasked with illustrating the app’s three key benefits (speed, 24/7 availability and accessibility) Playmetric used playful and diverse characters to bring these assets to life that were rolled out as part of a digital and out of home campaign.